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Secure Distribution for Your Health Products

Before attempting to market your health products in overseas markets, let RANDY DENNIN & ASSOCIATES, LLC, help you navigate the various regulations. Based in New Braunfels, Texas, we have associates in all of our target markets to offer legal and branding assistance.


Legal and Regulatory Services

Our legal experts in the United States specialize in food, drug, and cosmetic law. We also provide expert advice on trademark and copyright laws. When you work with us, our team will conduct advertising, website, and label reviews and draft and review licenses and contracts. We offer litigation and administrative support and will represent you in federal and state courts as well as in front of the:

  • Food and Drug Administration (FDA)
  • Federal Trade Commission (FTC)
  • Drug Enforcement Administration (DEA)
  • Consumer Product Safety Commission (CPSC)
  • US Patent and Trademark Office
  • US Postal Service™
  • US Customs and Border Protection
Legal Items

Employee Taping Boxes

Product Registration

Our team will navigate you through the tedious and complex landscape of registering products in foreign markets. Very few items produced in one country meet the standards of another. Ingredients and product labels both present obstacles, and even excipients used in supplements and health foods may not be allowed. Our associates have years of experience in facilitating raw materials, food, and supplements through regulatory entities and will help you save time and money by expediting the process.

Product Distribution

Find the appropriate distributor and market placement for your product. Our team will help you maximize your potential for success at trade shows and other events.


Products and Services - United States
Winning Strategies for Trade Fairs and Conferences

For large and small trade fairs, conferences, and events, RANDY DENNIN & ASSOCIATES, LLC, of New Braunfels, Texas, offers management packages to strategically brand your company and product. Marketing for these events can be complex and expensive. Our team will work within your budget to create powerful and effective branding solutions.


U.S. Market

Do not make the mistake of thinking entrance to the US market is easy. While it is the largest market for dietary supplements and offers consumer-friendly regulations, there are cultural differences to effectively bridge when communicating your products' benefits.

Consultations

Get help from experts on how your products will resonate with a US customer rather than relying on your in-house creative and marketing staff. Have your materials reviewed by our knowledgeable associates to ensure that they comply with US law in order to avoid costly mistakes.

Distribution

Prior to the trade show, we do research on distributors and send out samples and information. We also show you how to try to make appointments in advance and determine your strategy for the show.


Your Booth

Give your potential customers fast, clear information to understand your product. Ensure that sales support materials are marketing-oriented and back them up with scientific white sheets. Make your selling points obvious in booth graphics to demonstrate how you are different than your competition.

Tips and Advice

Do not let any opportunity walk by; develop a booth that invites customers in. Keep the energy moving by not providing any seating and place your order taking area away from the product display. If you do not have people within your company with strong English and sales skills, hire several consultants who understand the industry.

Trade Show Booth

Follow-Up Etiquette

Show appreciation to your potential customers for taking time to stop by the booth. Ask for personal feedback about your product and recap the important details of what you have to offer. Be generous with sending samples and ask when will be a good time to follow up.

Strategy

Develop a daily reporting system that will provide feedback to your management team and have a review meeting either at the end of each day to make adjustments. Following the show, have a debriefing meeting with your staff to record what you did right and where you can improve. Use this information to develop a strategy for your next show.